The Role of sports agents

Speakers:

• Rheann Engelke: Agent Assistant at Creative Artists Agency
• Jordan Gropper: Agent - Sports Endorsements NBA at Creative Artists Agency
• Jake Steinberg: Coordinator NFL at Creative Artists Agency

Takeaways:

• Creative Artists Agency (CAA) is a massive representation organization that has clients in many different forms of entertainment
• CAA signed 13 rookies from this year's NBA Draft
• Creating opportunities off the court for athletes based off their passions and interests is a large part of the job
• Learning the ins-and-outs of a company during the beginning stages of a tenure in any role is crucial 
• It is imperative to be specific and get to know your client
• A 24-hour around the clock job
• Always remember to take care of yourself even in the busiest of times
• Be genuine with whoever you are communicating with
• Do your research and know background information regarding the teams, agencies and brands that you are potentially interested in working for
• It is crucial to know an athlete's weaknesses and be able to work around them
• Being a massive sports fan and having a lot of knowledge regarding sports can at times be more of a hinderance than a positive for potential opportunities. Must be able to work with athletes from a non-fan perspective